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	<title>Comments on: Pour And Stir I – In Pursuit Of The Ideal Business Model</title>
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	<link>http://infochachkie.com/pour-and-stir-i/</link>
	<description>Hands-on startup advice for emerging entrepreneurs</description>
	<lastBuildDate>Thu, 17 May 2012 22:53:00 +0000</lastBuildDate>
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		<title>By: Discover The Hidden Persuasion Techniques Concealed In Online Ads</title>
		<link>http://infochachkie.com/pour-and-stir-i/comment-page-1/#comment-16613</link>
		<dc:creator>Discover The Hidden Persuasion Techniques Concealed In Online Ads</dc:creator>
		<pubDate>Mon, 30 Apr 2012 15:01:17 +0000</pubDate>
		<guid isPermaLink="false">http://www.infochachkie.com/?p=772#comment-16613</guid>
		<description>[...] advertising campaigns, which are difficult to track, direct response trial ads follow the Pour And Stir methodology. When such ads work, advertisers are comfortable placing significant money into [...]</description>
		<content:encoded><![CDATA[<p>[...] advertising campaigns, which are difficult to track, direct response trial ads follow the Pour And Stir methodology. When such ads work, advertisers are comfortable placing significant money into [...]</p>
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		<title>By: John Patrick Salt</title>
		<link>http://infochachkie.com/pour-and-stir-i/comment-page-1/#comment-16500</link>
		<dc:creator>John Patrick Salt</dc:creator>
		<pubDate>Tue, 17 Jan 2012 06:18:00 +0000</pubDate>
		<guid isPermaLink="false">http://www.infochachkie.com/?p=772#comment-16500</guid>
		<description>Solely using marketing measures that you can prove provides a return is a fantastic guideline.
</description>
		<content:encoded><![CDATA[<p>Solely using marketing measures that you can prove provides a return is a fantastic guideline.</p>
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	<item>
		<title>By: 10 Reasons To Start A Company In An Economic Downturn</title>
		<link>http://infochachkie.com/pour-and-stir-i/comment-page-1/#comment-16219</link>
		<dc:creator>10 Reasons To Start A Company In An Economic Downturn</dc:creator>
		<pubDate>Mon, 24 Oct 2011 21:38:56 +0000</pubDate>
		<guid isPermaLink="false">http://www.infochachkie.com/?p=772#comment-16219</guid>
		<description>[...] as it allowed us to limit our ad spend to bounties for each new customer we acquired. As noted in Pour And Stir, we conserved our cash by investing the incremental revenue generated by each new customer into [...]</description>
		<content:encoded><![CDATA[<p>[...] as it allowed us to limit our ad spend to bounties for each new customer we acquired. As noted in Pour And Stir, we conserved our cash by investing the incremental revenue generated by each new customer into [...]</p>
]]></content:encoded>
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	<item>
		<title>By: Quora</title>
		<link>http://infochachkie.com/pour-and-stir-i/comment-page-1/#comment-15876</link>
		<dc:creator>Quora</dc:creator>
		<pubDate>Fri, 24 Jun 2011 14:12:11 +0000</pubDate>
		<guid isPermaLink="false">http://www.infochachkie.com/?p=772#comment-15876</guid>
		<description>&lt;strong&gt;What is the future of Business software for little and medium companies?...&lt;/strong&gt;

Extremely bright, as long as it is delivered via SaaS and the value proposition is clear enough to economically communicate via online maketing to an SMB customer.   GoToMeeting and GoToMyPC have very clear value props - which enabled us to acquire cus...</description>
		<content:encoded><![CDATA[<p><strong>What is the future of Business software for little and medium companies?&#8230;</strong></p>
<p>Extremely bright, as long as it is delivered via SaaS and the value proposition is clear enough to economically communicate via online maketing to an SMB customer.   GoToMeeting and GoToMyPC have very clear value props &#8211; which enabled us to acquire cus&#8230;</p>
]]></content:encoded>
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	<item>
		<title>By: Quora</title>
		<link>http://infochachkie.com/pour-and-stir-i/comment-page-1/#comment-15184</link>
		<dc:creator>Quora</dc:creator>
		<pubDate>Thu, 07 Apr 2011 03:40:24 +0000</pubDate>
		<guid isPermaLink="false">http://www.infochachkie.com/?p=772#comment-15184</guid>
		<description>&lt;strong&gt;Are hardware-based startups more difficult in every aspect?...&lt;/strong&gt;

Yes, hardware businesses are much more complicated, difficult and expensive to operate. Some of the problems include: o Product development - involves significant time, must create product, put it in customers&#039; hands, assess their feedback...all of wh...</description>
		<content:encoded><![CDATA[<p><strong>Are hardware-based startups more difficult in every aspect?&#8230;</strong></p>
<p>Yes, hardware businesses are much more complicated, difficult and expensive to operate. Some of the problems include: o Product development &#8211; involves significant time, must create product, put it in customers&#8217; hands, assess their feedback&#8230;all of wh&#8230;</p>
]]></content:encoded>
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	<item>
		<title>By: Quora</title>
		<link>http://infochachkie.com/pour-and-stir-i/comment-page-1/#comment-12818</link>
		<dc:creator>Quora</dc:creator>
		<pubDate>Sat, 19 Feb 2011 05:48:32 +0000</pubDate>
		<guid isPermaLink="false">http://www.infochachkie.com/?p=772#comment-12818</guid>
		<description>&lt;strong&gt;What&#039;s the best way to sustain a subscription-based business model?...&lt;/strong&gt;

The equation is simple: Customer Acquisition Costs &lt; Customer Lifetime Value. Thus, find a product with enough utility and a large enough customer base that you can economically acquire customers and maintain them for a reasonable period of time. In th...</description>
		<content:encoded><![CDATA[<p><strong>What&#8217;s the best way to sustain a subscription-based business model?&#8230;</strong></p>
<p>The equation is simple: Customer Acquisition Costs &lt; Customer Lifetime Value. Thus, find a product with enough utility and a large enough customer base that you can economically acquire customers and maintain them for a reasonable period of time. In th&#8230;</p>
]]></content:encoded>
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	<item>
		<title>By: UnVenture Capitalists: Seek Investors Aligned With Your Interests, Not Their Egos &#124; infoChachkie</title>
		<link>http://infochachkie.com/pour-and-stir-i/comment-page-1/#comment-5342</link>
		<dc:creator>UnVenture Capitalists: Seek Investors Aligned With Your Interests, Not Their Egos &#124; infoChachkie</dc:creator>
		<pubDate>Wed, 10 Nov 2010 00:03:19 +0000</pubDate>
		<guid isPermaLink="false">http://www.infochachkie.com/?p=772#comment-5342</guid>
		<description>[...] legacy costs has spawned a legion of Capital Efficient Startups (CESs), described more fully in Pour And Stir. Founders of a CES should pursue investors that are best described as not sharing the traits of [...]</description>
		<content:encoded><![CDATA[<p>[...] legacy costs has spawned a legion of Capital Efficient Startups (CESs), described more fully in Pour And Stir. Founders of a CES should pursue investors that are best described as not sharing the traits of [...]</p>
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	<item>
		<title>By: Pour And Stir II &#124; infoChachkie</title>
		<link>http://infochachkie.com/pour-and-stir-i/comment-page-1/#comment-1690</link>
		<dc:creator>Pour And Stir II &#124; infoChachkie</dc:creator>
		<pubDate>Wed, 02 Dec 2009 23:52:52 +0000</pubDate>
		<guid isPermaLink="false">http://www.infochachkie.com/?p=772#comment-1690</guid>
		<description>[...] Pour And Stir I – In Pursuit Of The Ideal Business Model &#124; [...]</description>
		<content:encoded><![CDATA[<p>[...] Pour And Stir I – In Pursuit Of The Ideal Business Model | [...]</p>
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